I don’t know what it is, but as a Johannesburg advertising agency, it seems that every second enquiry I receive these days is from companies with advertising budgets exceeding no more than R40 000 or R50 000 per month. Maybe this is due to my positioning of this country’s smallest ad agency where I’m perceived to focus on smallish marketing budgets: I don’t actually – a number of my clients have much larger marketing budgets to work with.
